Work Packaging FreshMenu FMCG

FreshMenu

Packaging across retail, campaigns, tie-ups, and seasonal moments.

FreshMenu hero image
FreshMenu Packaging Design
Concept

FreshMenu packaging spanned a wide range of occasions — from everyday retail to movie tie-ups, campaign specials, and seasonal moments. Each pack had its own mood and story, while staying recognisably FreshMenu.

Approach

Each pack was designed to suit its occasion — with its own colour world, photography direction, and tone — while keeping the FreshMenu voice consistent across every format.

FreshMenu packaging 1
FreshMenu packaging 2
FreshMenu packaging 3
FreshMenu packaging 4
FreshMenu packaging 5

Editorial, edible, and easy to read at arm's reach.

FreshMenu
Where Next

One project ends, the next is one click away — services, voice, or a conversation.

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